Imagine a hotel that’s been designed to suit your every need. You’d have a say in its decor, amenities and guest experiences. Well it’s not just a dream, but a reality as Amberlair launch their exciting new boutique hotel concept. Investors and guests will have significant impact on the design and facilities of all their properties. The duo behind this innovative idea are Kristin and Marcus, a charming couple who believe that the most unforgettable guest experiences are to be had when staying at independent hotels. Their background in tourism and strategic planning makes them uniquely qualified to bring this exciting project to life. Whilst many hotels collect guest feedback after a stay via questionnaires, Amberlair’s approach is more thorough. Travellers were encouraged to help choose the location of their first boutique hotel.
When I first heard of the project, I hoped that Italy might be the chosen destination. Whilst it has some excellent contemporary and traditional hotels, there’s been a distinct lack of establishments blending old and new style. Italy has a great combination of decent weather all-year round, fabulous food and cultural attractions galore.
Friends of Amberlair, known affectionately as boho-lovers, were encouraged to suggest suitable land or properties that would be ripe for conversion. After an extensive search, Kristin and Marcus happened upon an exceptional place, of which more later…
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