Jeff Tisdall, Vice President Residential Development International, Accor Hotels
The Old War Office was the centre of operations for the UK war effort. Three quarters of a century later, The OWO has once again become a focal point, but this time as one of the leading hotels and branded residences in Central London. Set to open in 2022, Samantha Welsh speaks to Jeff Tisdall, Vice President Residential Development International, Accor Hotels, about Raffles’ first London based project.
1. How significant is Raffles? arrival in the UK and London"
It is difficult to underestimate the importance of Raffles? arrival in London. Really, there is an argument that this is the most important milestone in the evolution of the brand since the opening of Raffles Singapore back in 1887. Raffles Singapore takes its name from the British statesperson Sir Stamford Raffles, founder of the modern city-state. It has been setting the standard for luxury hospitality for more than 130 years, introducing the world to the concept of private butlers. There is something very fitting and meaningful about bringing the brand back to the UK as part of this extraordinary development. 2. Why does The OWO standout in the London super prime market"
The OWO has really set itself apart in London?s resilient, super prime residential market. Over the last decade, branded residences have really come into their own and often dominate the very highest end of leading property markets around the ...