6 Questions: Marc Ferrero, Artist
Marc Ferrero in his studio
Marc Ferrero’s unique practice of ‘Storytelling Art’ combines aesthetic styles and visual references from different artistic movements and cultures to create striking, narrative-driven paintings. His most iconic artwork ‘Lipstick’ first appeared on the watch face of Hublot’s Big Bang One Click last year, and this month, marks the launch of the latest edition in monochrome. Here, we speak to the artist about visual storytelling, the language of colour and man versus machine
Marc Ferrero wearing his Hublot watch
1. Tell us about the concept of Storytelling Art.
Artistic movements will always be a mirror of their generation. To me, a simple graphic representation doesn’t speak loudly enough to create big emotions, but stories touch many different sensibilities. Telling a story, means that you enter in the imaginary world of people. Nobody is passive in the face of a story, because it mixes two different concepts, inaccessibility and identification. Each time somebody stands in front of one of my paintings they can relate to it through their own story; this creates a very dynamic relationship between the public and me as the artist. Faced with a graphic representation you are a spectator; faced with a storytelling painting you are an accomplice? it makes a big difference.
Follow LUX on Instagram:Â luxthemagazine
I created the Storytelling Art movement because I thought the field of painting needed a new appr...
-------------------------------- |
|