Jonathan Ward?s work is unusual, expensive and his products are not for everyone. It is also certain that not everyone remembers with great affection, the grille of a 1952 DeSoto, or a 1959 Chevrolet Parkwood station wagon, and can be enchanted by the colorful, nuanced character of rust stains on old cars.  But for those […]The post Drivable Art: A Conversation with Jonathan Ward, CEO of ICON 4×4 appeared first on Pursuitist.

Jonathan Ward?s work is unusual, expensive and his products are not for everyone. It is also certain that not everyone remembers with great affection, the grille of a 1952 DeSoto, or a 1959 Chevrolet Parkwood station wagon, and can be enchanted by the colorful, nuanced character of rust stains on old cars.  But for those who do and can, and who dream of driving their grandfather?s old Willys Jeep, or MG-TC, or a 1960 Aston Martin Roadster down the road, into the sunset, Jonathan?s vintage design aesthetic and his company, Icon 4×4, is worth a second look. He sees great design in vintage vehicles, and has re-created the feel, sense, touch, life to cars that many of us remember only in daydreams, or in back seat memories of childhood and adolescence.We recently interviewed Jonathan, and asked him about the root systems of his ideas, and how he came to be doing these vehicular recreations, making visions of the past the actual driving realities of today.Pursuitist: Because you work is such an unusual, niche field, we?d like to know were y...