Due to the technological revolution, design is more integral to our daily lives than it ever has been; but creativity will always be a fundamentally human trait, says our columnist, Gorden Wagener.
Gorden Wagener, Chief Design Officer at Daimler
The world is changing rapidly and the pace of change keeps accelerating. Because of that, there is a growing awareness about the details of every aspect of your life. The fact that our knowledge is shared globally, instantly, has created a greater awareness of design and the things that surround us. What everybody is aiming for is to create their own perfect world, and design is a key part of achieving that.
You can see this happening in the design of cars. Just 15 years ago, you would have a car, add some instruments and surface details and that was it ? there was no design at all. Now, the complexity of this process has increased by a factor of about 100. We design each and every little detail. The seats and their surfaces are very design-driven, and so is all the digital stuff. The satellite navigation screens have become such a big topic. Previously, the headlamps were just there to illuminate and it didn?t matter how they looked; now each one of them is a super-complex little piece of art and technology. And, of course, good technology always has to work hand-in-hand with good design ? think of your smartphone. Read next: Luxury tourism returns to Zimbabwe 
Gorden Wagener in the studio
All of this has made the world change utt...