Styled after its global best-selling piece Rigor, Guess unveiled a brand new bold version of it powered by Martian technology; it is called the Guess Connect. We asked John Marcheschi, President of International Sales, Sequel AG, why the discerning nerd must own this stunning smart watch, and this is what he had to say about it.

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pJoining the league of Tag Heuer, Frederique Constant and the Apple iwatch, upscale American fashion brand strongGuess /strongrecently unveiled its smart watch called the strongGuess Connect/strong. Blending in the nuances of fashion with the distinguished features of a smart watch along with ground breaking tech supportandmdash;the newly launched Guess Connect is the way forward for wearable technology./p pandnbsp;/p
pPresident of International Sales, Sequel AG, strongJohn Marcheschi /stronggave us a quick walkthrough of this fashionable comeback to the Apple watches. Be it SIHH or the Baselworld, it seems fashionable for watch manufacturing companies to unveil a smart watch. Upping their game in the watch industry, Guess partnered with an award-winning California-based developer of fashionable smart watches, called Martian Watches, to deliver a multi-function, fashion chic smart watch designed for men and women. Considering Guess's target audience falls in the age bracket of 18-25 years, introducing a smart watch was quite an interesting move by the brand. "Our customers are young; they are social media savvy, and use the late...