Cristina Scocchia has led illycaffè, the Italian premium coffee company, through two years of record growth. She speaks with LUX Leaders & Philanthropists Editor Samantha Welsh about strong leadership, ethical behaviours and custodianship of a quintessentially ?Made in Italy? brand that is also a B Corp and leader in sustainable practice
Cristina Scocchia CEO of illycaffè
LUX: What is your approach to leadership, what are your values"
Cristina Scocchia: In my opinion, good leadership is made of many components. Early on in your career, you need to focus on strategic thinking and work on an ability to make decisions, even the toughest ones without feeling the pressure. It is also important to stand up for the decisions you make, whether they are easy or tough. As your career progresses emotional intelligence becomes more important as you begin managing different people. It is important to take care of your teams, to be emotionally intelligent, authentic and empathetic in order to engender trust and an effective team. As you start managing bigger teams, which could include different markets, it is important to have a political intelligence.
At the very top of the pyramid, I feel the most important element of leadership is moral consistency. This is important because as a leader, you need to set the tone, you need to integrate economic, financial, social, environmental and ethical value – all of which are integral to illycaffè. Leadership is not power; it is ...