Interview: Crafting Fragrances with Rajiv Sheth of All Good Scents
Being an expert perfumer is not just about having the nose for all the good fragrances, there are several other aspects to it. A sharp eye to identify the concoctions available in the surroundings, better knowledge of the target markets and even an ear that is ready take harsh feedback.
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pBeing an expert perfumer is not just about having the nose for all the good fragrances, there are several other aspects to it. A sharp eye to identify the concoctions available in the surroundings, better knowledge of the target markets and even an ear that is ready take harsh feedback.br /andnbsp;br /Rajiv Sheth of Indiaandrsquo;s first perfume portal All Good Scents spent most of his childhood sniffing various raw materials with his grandfather, thanks to their business of exporting essential oils. These memories played a trigger that inspired him to learn more about perfumery and about the job of a perfumer.br /strongandnbsp;br /Chasing the dream/strongbr /Before devoting his talent to brewing fragrant concoctions, he obtained a bachelorandrsquo;s degree in chemistry from the University of Mumbai. He then went ahead to ISIPCA in France to learn the art of making perfumes. This new beginning compelled him to learn French which helped him discover and learn the very secretive prestige perfumery recognised world over, not only for the beautiful perfume bottles and the fragrances, but also for their in-depth knowledge about its raw materials, extraction processes, manufacturing technique...
p/p
pBeing an expert perfumer is not just about having the nose for all the good fragrances, there are several other aspects to it. A sharp eye to identify the concoctions available in the surroundings, better knowledge of the target markets and even an ear that is ready take harsh feedback.br /andnbsp;br /Rajiv Sheth of Indiaandrsquo;s first perfume portal All Good Scents spent most of his childhood sniffing various raw materials with his grandfather, thanks to their business of exporting essential oils. These memories played a trigger that inspired him to learn more about perfumery and about the job of a perfumer.br /strongandnbsp;br /Chasing the dream/strongbr /Before devoting his talent to brewing fragrant concoctions, he obtained a bachelorandrsquo;s degree in chemistry from the University of Mumbai. He then went ahead to ISIPCA in France to learn the art of making perfumes. This new beginning compelled him to learn French which helped him discover and learn the very secretive prestige perfumery recognised world over, not only for the beautiful perfume bottles and the fragrances, but also for their in-depth knowledge about its raw materials, extraction processes, manufacturing technique...
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