Leather goods market bound for $258.4B by 2020
Louis Vuitton’s The Spirit of Travel leather luggage collection
Technavio suggests that leather travel bags is the fastest-growing portion of the leather luggage market. For the forecasted period, Technavio expects the segment to post a CAGR of 6.8 percent.
Accessibility beckonsÂ
Although leather goods are profitable and in demand, some luxury labels have struggled with market saturation, causing strategy configurations.
Michael Kors, for instance, announced its plans to scale back department store retailing to protect the brand?s overall image and profits.
According to WWD, shares of Michael Kors increased 8.3 percent on Nov. 4, but despite the rising stock value for the second quarter of 2015, the brand has seen a dip in the department store channel. As a result Michael Kors will pull back its inventory in department stores mainly to avoid its merchandise being placed on sale by its retail partners (see story). Offering luxury goods at an accessible price point has also been a tactic developed by brands to boost profitability. The accessibility level may also help entice millennials to buy at a younger age, and when more established and financially secure transfer to higher priced goods.
Italian fashion label Trussardi, for instance, is showcasing its enhanced focus on its leather goods business with the release of a handbag designed to be a constant companion.
Part of the house?s planned five-year transformation toward accessible luxury, the Lovy bag features the...
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