Luxury Daily has announced Gucci as Luxury Marketer of the Year, Net-A-Porter and Mr Porter as Luxury Retailer of the Year, Vogue as Luxury Publisher of the Year and Euromonitor as Luxury Researcher of the Year 2016.
The 2016 honors will acknowledge outstanding consumer-focused strategic, tactical and creative thinking by luxury brands, luxury retailers, luxury-focused agencies, luxury publishers and luxury-oriented researchers for work done in calendar year 2016. The winners were announced in mid-December.
?The outstanding characteristic of luxury marketing, retail and media this year was the average luxury marketer’s willingness to adapt to new marketing, retailing and communications trends, most of them consumer driven, while rivaling many non-luxury brands in their adoption of technology as the worlds of luxury bricks-and-mortar and digital learn to lean on each other with increasing comfort,? said Mickey Alam Khan, editor in chief of Luxury Daily, New York. All candidates selected by the Luxury Daily editorial team and from reader nominations had to have appeared in Luxury Daily coverage this year. Judging was based purely on merit.
And the winner is?
Gucci fall/winter 2016 ad campaign
Gucci is 2016 Luxury Marketer of the Year

Italian fashion label Gucci is Luxury Daily?s 2016 Luxury Marketer of the Year for its revamped advertising image under the creative direction of Alessandro Michele.
Gucci won over first runner?s-up Chanel and second runner?s-up Burberry. ...