Ornellaia launches auction with label designs by Tomás Saraceno
Ornellaia 2017 Solare Vendemmia d’Artista 6 litre with label designs by Tomás Saraceno
This week, Italian wine producer Ornellaia opened its 12th annual online benefit auction in collaboration with Sotheby?s and the Solomon R. Guggenheim Foundation, featuring vintages with label designs by Argentinian artist Tomás Saraceno. Chloe Frost Smith takes a closer look at the available lots
© Photography by Studio Tomás Saraceno, 2019
This year’s auction continues Ornellaia’s Vendemmia d?Artista project, which commissions a different contemporary artist each year to create an artwork for a series of limited-edition labels. The artist is given a single word description of that year?s harvest by the estate director, Axel Heinz, as inspiration. Last year, Iranian artist Shirin Neshat responded to ‘La Tensione’ with a series of monochrome photographs, and this year, Argentinian artist Tomás Saraceno has incorporated ?Solare? (?radiant? in English) into several aspects of his designs. Follow LUX on Instagram: luxthemagazine
Renowned for his interactive installations that allude to new sustainable ways of living, Saraceno has created a striking set of labels which depict various phases of a solar eclipse for nine lots of Imperials, to be sold individually or in pairs. The auction?s most prestigious lot comes in the form of the Salmanazar sculpture, titled ?PNEUMA 4.21×105?, an impressive 9-litre bottle of Ornellaia 2017 topped with a floating sphe...
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