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In the six months since British citizens voted to exit the European Union, one thing has remained the same: Great deals for tourists.
Right after the vote, there was a lot of uncertainty, the British pound took a beating, and experts urged U.S. travelers to rush over and take advantage of lodging and attraction prices that were, effectively, 10 to 15 percent less expensive than they’d been the week before.

In October, the British pound dipped even further, hitting a 31-year low. Today, it sits far below even its pre-Brexit value. And that means the United Kingdom, especially the expensive-to-visit London, continues to offer great value for travelers.

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“There has never been a better time for Americans to visit, thanks to a more favorable exchange rate,” said Chris Gottlieb, Chief Marketing and Communications Officer at Visit London. “The savings a family of four can typically expect to make [now] can be a great excuse to add an extra day to their holiday.” Visit London found that since the vote to leave the EU, American visitors have had over 13 percent more spending power, thanks to the value of the U.K. pound against the dollar. And, compared to a year ago, 70 percent of Americans surveyed said they are more likely to consider booking a holiday to London now.
“We are seeing an increase in demand year-over-year for travel to London and the U.K., and already are booking many c...