The Masseto vineyard in the Maremma region of Tuscany
LUX Editor-in-Chief Darius Sanai was recently invited to a private tasting of Italy’s greatest wine, in a spectacular location. Masseto may now be a global superbrand, but it didn’t disappoint.
Italy makes many serious and famous wines, from the Barolos of Conterno to the Brunellos of Soldera. But there’s only one Italian wine which has crossed the Rubicon from the serious wine community – who examine vintage, vineyard, slope aspect and barrique ageing in exquisite detail – to what we call the general luxury connoisseur.
The latter is the category of wealthy people who live busy lives and, while immersing themselves in life’s pleasures, don’t have time to work out which Conterno makes the great Barolos (it’s Giacomo) or whether Brunelli is the same is Brunello (it isn’t). They know and consume the greatest things in the world: they might own a Ferrari F12 TDF, a house in St Moritz and another in Malibu, eat at Osteria Francescana and own a Heesen boat and a Patek Philippe Sky Moon Tourbillon. But they’re just too busy to sweat over the arcane detail of the wine world.
Follow LUX on Instagram: the.official.lux.magazine
That doesn’t mean they don’t know wine – they drink more fine wine than a Master of Wine could ever afford – and nor does it mean they only consume brands. Wine is a world where there’s nowhere to hide: if Chateau PÃ...