Initials on Burberry scarves, custom hues for Rolls-Royce Phantom or a tailored Tom Ford suit, the essence of luxury lie in the heart of personalisation. The trend of customising that was once limited to one-of-a-kind cars, engraved writing instrument and runway couture has walked tall into the world of real estate, giving a boost to bespoke homes. Startled and amused in equal measures, we delve deeper into the trend with insights from top developers across the country.

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pbr /Initials on Burberry scarves, custom hues for Rolls-Royce Phantom or a tailored Tom Ford suit, the essence of luxury lie in the heart of personalisation. The trend of customising that was once limited to one-of-a-kind cars, engraved writing instrument and runway couture has walked tall into the world of real estate, giving a boost to bespoke homes. Startled and amused in equal measures, we delve deeper into the trend with insights from top developers across the country./p pandnbsp;/p
pThe international luxury real estate market has seen a surge in customised properties for the HNIs, and the trend gradually seems to be trickling down into the country, one brick wall at a time. Breaking away from the cookie cutter model, established Indian construction companies are waking up to smell the coffee, adhering to the personalisation demands of the truly affluent buyer./p
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pstrongReadymade to Custom-Made/strong/p
pIn the past, the impression of a luxe home has been limited to that of a turnkey, r...