Rolls-Royce Motor Cars opened the first ever ?Rolls-Royce Boutique?, a highly progressive new concept in luxury, in Dubai, UAE. Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, presided at the official inauguration ceremony, alongside officials from AGMC, the sole and authorized representative for Rolls?Royce Motor Cars in Dubai, Sharjah and the Northern Emirates of the UAE.
Rolls-Royce Motor Cars today unveiled its first ever ?Rolls-Royce Boutique?, a highly progressive new concept in luxury, in Dubai, UAE. Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, presided at the official inauguration ceremony, alongside officials from AGMC, the sole and authorized representative for Rolls?Royce Motor Cars in Dubai, Sharjah and the Northern Emirates of the UAE. The new space speaks of Rolls-Royce?s commitment to effortlessly integrating itself into the lifestyles of its patrons. The location, at the centre of Dubai?s City Walk, a globally recognised luxury and hospitality hot-spot, therefore boldly counters traditional automotive thinking in placing the house within a centre of fine fashion, art and cuisine that Rolls-Royce customers frequent.
The permanent Boutique has been created in the same spirit as the marque?s highly successful Summer Studio in Porto Cervo, Sardinia which has rapidly established itself as a celebrated centre of ?true luxury? in one of the world?s most exclusive enclaves. The Boutique therefore blends spaces t...