The world is changing. Technological innovations have transformed how we live our lives, and the online luxury industry is paying attention. Exciting new startups from around the world are seeing the landscape change and are creating innovative and creative businesses to run with it. I?ve highlighted five bright young things in the startup world that will make you sit up and take notice, and are well worth following in the coming years.
Image courtesy Unmade
Unmade
Do not adjust your screens. This isn?t a snapshot from the latest sci-fi thriller. This is the future, and this is now.
Unmade is a UK-based startup which puts style in the hands of the consumer. Partnering with fashion brands, Unmade lets the customer choose a product, then customize it to meet their tastes. From color schemes to patterns, shoppers can tweak their chosen product however they please, all within the parameters set by the brand. Want a blue stripe twirling towards the bottom of your sweater" No problem. Fancy a monochrome sweater with tighter stripes" Go for it. And because the changes available are all set within the brand?s boundaries, they still retain a degree of creative authority over the final product. And if that?s not enough, each product is made on demand. This means less waste and less overall production costs for the manufacturer. Luxury brands everywhere are embracing sustainability as one of their core values, and Unmade are running with it.
Image courtesy Urban Massage
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