Jean-Paul Girardin, Vice-President of Breitling, shares insightful details on the innovative technology and artisanship infused by the brand to improve the performance and functionality of its timepieces.

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pBreitling's Vice-President, Jean-Paul Girardin, shared his insightful thoughts with us on the innovative technology and creativity infused by the brand in its horology masterpieces. Here is what he had to say about Breitling's exquisite watchmaking and the brand's latest launches, the Exospace B55 and the Avenger Hurricane.andnbsp;/p
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pspan style="font-weight: bold;"In the current scenario, how easy or difficult is it for Breitling to focus on creativity and innovation"/span/p
pI think staying focused on creativity and innovation is the best way to be able to fight and be more competitive in such a difficult situation. If you continue to innovate by bringing new products, improving the performance as well as the aesthetics of the products, and bringing new material as we do, I think itandrsquo;s the best way to be successful in a difficult environment./p pandnbsp;/p
pspan style="font-weight: bold;"You launched the AvengerHurricane featuring a special material called the Breitlight. Is that one example of how youandrsquo;re working in the current scenario"/span/p
pExactly, innovation is not the only one, but itandrsquo;s one of the physical factors [required] to be successful with a brand like Breitling because innov...