Diageo Global Travel opens the first permanent Johnnie Walker House in the Middle East - luxury Blogs

Diageo Global Travel opens the first permanent Johnnie Walker House in the Middle East



Diageo Global Travel, 14 November 2016: Diageo Global Travel is proud to announce the opening of a new JOHNNIE WALKER HOUSE retail showcase store in Bahrain Duty Free, in collaboration with Aer Rianta International (ARI).  The store is located within the newly renovated Bahrain Duty Free departures area, and represents the first permanent JOHNNIE WALKER HOUSE to be launched in the Middle East.
The JOHNNIE WALKER HOUSE at Bahrain Duty Free joins an elite network of JOHNNIE WALKER luxury whisky embassies worldwide including; Mumbai, Singapore, Amsterdam and recent successful launches in Beijing and Incheon Airports, as well as several flagship stores in the domestic channel, including Beijing, Shanghai and Seoul – continuing the brand?s mantra of ?Keep Walking?. JOHNNIE WALKER HOUSE Bahrain is a multi-sensory embassy designed to educate and inspire travellers by offering a luxurious and interactive shopping experience that encapsulates the history, provenance and pioneering spirit of the largest Scotch Whisky Brand in the world*.

Dayalan Nayager, Managing Director, Diageo Global Travel, said: ?We are delighted to extend our JOHNNIE WALKER HOUSE footprint to travellers in Bahrain for the first time.  The Middle East is a key location for Super Deluxe Scotch Whisky and therefore critically important to the JOHNNIE WALKER HOUSE global expansion strategy.?
?I would like to thank our partners Aer Rianta International and Bahrain International Airport for the collaboration....
Source: thetoptier
URL: http://thetoptier.net

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