Chopard?s Caroline Scheufele on versatile jewellery design - luxury Blogs

Chopard?s Caroline Scheufele on versatile jewellery design



Caroline Scheufele (left) and actress Julianne Moore at the 2019 Cannes Film Festival wearing Chopard.
Photo by Eamonn M. McCormack/Getty Images
Chopard?s Artistic Director Caroline Scheufele speaks to Torri Mundell about the Swiss company?s new Magical Setting range, aimed at creating a whisper-light collection of jewellery to be worn anywhere, anytime

When Chopard?s artistic director and co-president, Caroline Scheufele, developed an innovative technique to render the setting of gemstones nearly invisible, magnifying their light and lustre, she knew she wanted to apply the technique to everyday pieces as well as show-stopping designs. ?I imagined this collection for a chic day-look and easy-to-wear style,? she says. ?Chopard pieces are works of art that come to life when they are worn; I want women to feel as free as the light of the diamonds, and to be able to wear their jewellery with an evening dress as well as with a pair of denim jeans!? Follow LUX on Instagram: luxthemagazine
The custom of saving something for best may have fallen out of favour and after several months of lockdown and the tedium of staycations and leisurewear, it holds even less appeal. Created around traditional clusters of diamonds, rubies, sapphires and emeralds with a modern, ?barely there? setting, Magical Setting necklaces, bracelets, earrings and rings add a dash of sparkle to the most ordinary of days.

Lea Seydoux (top) and Natalia Vodianova at the 2019 Cannes Film Festival wearing Chopar...

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