Kering?s Marie-Claire Daveu on benefits of the blue economy - luxury Blogs

Kering?s Marie-Claire Daveu on benefits of the blue economy



Marie-Claire Daveu with Elodie Brunstein of ecological engineers Solicaz in French Guiana. Image by Magneto.
The Kering group, owner of Gucci and Bottega Veneta, led the luxury industry by pioneering a sustainability strategy years ago. Marie-Claire Daveu, who spearheaded this move, explains how environmental accounting and the blue economy are good for business, consumers and the planet
DEUTSCHE BANK WEALTH MANAGEMENT x LUX
Marie-Claire Daveu. © Benoi?t Peverelli
The fashion industry is dependent upon nature?s resources to manufacture. It is also a vast industry and, unfortunately, one of the most polluting. This means we have a specific responsibility to act now and transform our business model to mitigate the diminution of resources, loss of biodiversity and climate change that we already see affecting our industry and our planet. Sustainability is not an option; it is a necessity. And it demands definitive action from the fashion industry and beyond. The blue economy in particular has to be a huge focus for everyone. The oceans are the lungs of the Earth, producing more than half the world?s oxygen and helping regulate our weather. But in the past few hundred years they have absorbed vast amounts of carbon dioxide and greenhouse gas emissions, raising their temperature and changing their chemistry and ecosystems. Marine animals and humans rely on the oceans to live, and the only way to mitigate the harm being done is to change the way we operate here on land ? from redu...
Source: lux-mag
URL: http://lux-mag.com/

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